---
title: "Chief vs The Jerky Co Biltong: Honest Comparison | Chief"
description: "Chief and The Jerky Co both make Australian biltong. Chief is 100% organic, grass-fed, gluten-free and soy-free; The Jerky Co's spice blend contains gluten and"
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            "text": "It depends on what you want. Chief is 100% organic, grass-fed, gluten-free and soy-free, seasoned with coconut aminos. The Jerky Co is 98% beef with a spice blend that contains gluten and may contain soy, and it is not stated organic, but it is cheaper, slightly higher in protein and lower in sugar, with a moist texture. If you want organic sourcing or you need gluten-free, choose Chief. If price and the nutrition panel decide it, The Jerky Co."
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            "text": "The Jerky Co, on both. It has 49.7 grams of protein and under a gram of sugar a 100 grams, against Chief's roughly 45 grams of protein and about 2.7 grams of sugar. The gaps are small but real, and they favour The Jerky Co."
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            "text": "Chief's biltong is dry and shelf-stable, good for travel and lasting about 12 months. The Jerky Co's is a moist, fresh style, softer to eat, with a shorter 2-month shelf life. It comes down to whether you prefer a dry, portable snack or a moist, tender one."
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# Chief vs The Jerky Co Biltong: An Honest Comparison

The real difference is what is in the biltong. Chief is 100% organic, grass-fed and grass-finished beef seasoned with coconut aminos, so it is gluten-free and soy-free. The Jerky Co is 98% beef, but its spice blend contains gluten and wheat and may contain soy, and it is not stated organic or grass-fed. That leaner recipe is part of why it is cheaper and shows more protein per 100 grams. Pick clean organic ingredients against price, protein and a moist texture.

## At a glance

Start with what is in the biltong, because that is where these two really differ. Chief's is 100% organic, grass-fed and grass-finished beef, seasoned with a coconut aminos brine, so it is gluten-free and soy-free. The Jerky Co is 98% beef, moist and tender from MSA-grade Western Australian beef, but its spice blend contains gluten and wheat, it may contain traces of soy, and it is not stated organic or grass-fed. That is the honest reason its label looks strong at a lower price: conventional beef and a wheat-based spice cost less than certified organic beef and coconut aminos. Its numbers are genuinely good, with 49.7 grams of protein and under a gram of sugar a 100 grams, and it is cheaper, about $10 to $12 a 100 grams against Chief's roughly $15 to $21. Chief adds a 12-month shelf life and single-serve bags. If price, protein and a moist texture decide it, The Jerky Co takes them. If you want organic certified sourcing, or you need gluten-free or soy-free, Chief is the one.

### Chief

-   • 100% organic, grass-fed and grass-finished beef, seasoned with coconut aminos 
-   • a gluten-free and soy-free recipe, where The Jerky Co has gluten and may have soy 
-   • a shelf-stable, single-serve snack that travels well 

Per 45 g bar

Chief

The Jerky Co.

Type

Air-dried biltong, dry and shelf-stable

Air-dried biltong, moist fresh style

Protein

13.6g per 30g, about 45g per 100g

49.7g per 100g

Sugar

0.8g per 30g, about 2.7g per 100g

Under 1g per 100g

Beef content

93% organic grass-fed beef

98% MSA-grade beef

Sourcing

100% organic, grass-fed and grass-finished Australian beef

MSA-grade Western Australian beef, described as generally grass fed, not organic

Ingredients

Beef, coconut aminos, vinegar, salt, spices

Beef (98%), biltong spice (contains gluten and wheat), vinegar, worcestershire sauce

Allergens

Gluten-free, soy-free, dairy-free, nut-free

Contains gluten and wheat; may contain traces of soy

Preservatives

None

None

Shelf life

About 12 months

About 2 months, best kept cool

Pack sizes

30g and 90g bags

250g, 500g, 1kg and 2kg, sliced or whole

Price per 100g

about $15 to $21 depending on pack

about $10 to $12 depending on pack

Suitable for vegans

No, it is beef

No, it is beef

## The cost and the numbers, in full

All prices are AUD, read from each brand's own site on 6 July 2026. On price, The Jerky Co is cheaper, about $10 to $12 a 100 grams against Chief's roughly $15 to $21. It undercuts Chief further in its 1kg and 2kg bags. On the nutrition panel it also edges ahead. It has 49.7 grams of protein and under a gram of sugar a 100 grams, from 98% beef. Chief's has roughly 45 grams of protein and 2.7 grams of sugar, from 93% beef.

We will be plain about this: on price and on the label numbers, The Jerky Co is the stronger buy. Chief's case is not the nutrition panel. It is the organic, certified grass-fed and grass-finished sourcing, the gluten-free and soy-free recipe, the 12-month shelf life and the single-serve bags. Which set of strengths matters more is your call.

## Where Chief is the better choice

### You need gluten-free or soy-free

This is Chief's clearest advantage. Chief's biltong is gluten-free and soy-free, seasoned with coconut aminos instead of soy sauce. The Jerky Co's biltong is not: its spice blend contains gluten and wheat, and it may contain traces of soy from the worcestershire sauce. If you are coeliac, gluten-avoidant or soy-sensitive, Chief is the safe choice and The Jerky Co is not.

### You want organic, certified grass-fed sourcing

Chief's beef is 100% organic, grass-fed and grass-finished. The Jerky Co uses MSA-grade Western Australian beef that it describes as generally grass fed, but it is not organic and does not state grass-finished. Both are quality Australian beef; where you want the organic certification and a stated grass-finished standard, Chief goes further.

### You want a shelf-stable, single-serve snack

Chief's biltong is dry and shelf-stable, lasting about 12 months, and it comes in 30g single-serve bags that suit a lunchbox, a pocket or a hike. The Jerky Co's biltong is a moist, fresh style with about a 2-month shelf life, sold in 250g bags and larger. For a snack that travels and keeps, or a small single serve, Chief is the one built for it.

## Where The Jerky Co. is the better choice

### You want the lower price

The Jerky Co is cheaper, roughly **$10 to $12 a 100 grams** against Chief's $15 to $21, and its bigger 1kg and 2kg bags are the cheapest per gram. Part of that gap is the recipe, since conventional beef and a wheat-based spice cost less than certified organic beef and coconut aminos. On cost it wins outright, which is part of why it is such a popular bulk buy.

### You want higher protein and lower sugar

On the numbers, The Jerky Co edges Chief. It has **49.7 grams of protein a 100 grams** against Chief's roughly 45, under a gram of sugar against Chief's roughly 2.7 and 98% beef against 93%. The gaps are small but real, and every one runs in The Jerky Co's favour. Read the nutrition panel on its own and it is the stronger label.

### You want a moist texture or bulk bags

The Jerky Co makes a moist, tender biltong, dried from the outside in so the centre stays soft, from MSA-grade beef graded for eating quality. It also sells big bags, up to 2kg, sliced or in whole pieces. A softer fresher biltong, or a bulk buy for a household or a trip, is where it has Chief covered.

## Which one is right for you

You need gluten-free or soy-free biltong Chief, it is gluten-free and soy-free; The Jerky Co contains gluten and wheat 

You want organic, certified grass-fed and grass-finished beef Chief 

You want a shelf-stable, single-serve snack Chief, dry with a 12-month shelf life and 30g bags 

You want the lowest price per 100 grams The Jerky Co, about $10 to $12 a 100 grams 

You want the highest protein and lowest sugar The Jerky Co, 49.7g protein and under 1g sugar a 100 grams 

You want a moist texture or a bulk bag The Jerky Co, moist style in bags up to 2kg 

## The allergen difference that decides it for some

For some buyers this comparison is settled by one line on the label. Chief's biltong is gluten-free and soy-free, because it uses coconut aminos rather than soy sauce. The Jerky Co's biltong contains gluten and wheat in its spice blend, and may contain traces of soy. If you are coeliac or you avoid gluten or soy, Chief is safe and The Jerky Co is not, whatever the price and protein numbers say. If you have no such need, this difference will not matter to you.

## Before you buy

Biltong does not suit everyone. It is beef, so it is not for vegans, vegetarians or anyone with a beef allergy. The Jerky Co's biltong contains gluten and wheat and may contain soy, so check the label if you have those allergies. Chief's biltong is seasoned with coconut aminos, so anyone with a coconut allergy should check that. Both are salty by nature, so if you are watching your sodium, keep it to a serve rather than a whole bag. Biltong is a clean, high-protein snack, but it is still a snack, not a meal.

## Common questions

## Is Chief or The Jerky Co biltong better?

## Which one is gluten-free?

## Which one is cheaper?

## Which has more protein and less sugar?

## Are both grass-fed and Australian?

## What is the difference in texture?

## Do they suit vegetarians or vegans?

## A note on why we wrote this

Chief makes one of these products, so read this with that in mind. Chief's figures come from Chief's own product data. The Jerky Co's come from thejerkyco.com.au, read on 6 July 2026. Both are traditional biltong; the page notes where they differ, including allergens. Prices change, so check both sites before you buy.

## Related reading

-   [Chief Knowledge Centre](https://knowledge.wearechief.com)
-   [Biltong and Air Dried Steak](https://knowledge.wearechief.com/biltong-and-air-dried-steak)
-   [Biltong vs jerky and what to look for in a clean beef snack](https://knowledge.wearechief.com/biltong-and-air-dried-steak/biltong-vs-jerky-clean-beef-snack)
-   [How Chief sources its products](https://knowledge.wearechief.com/trust)

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